I define and design complex, end-to-end journeys, think in systems, and provide strategy for product improvement and growth.
Six years designing complex, regulated, and data-heavy products. I bring end-to-end ownership from discovery workshops to developer handover, with a particular strength in making compliance-heavy, multi-stakeholder systems valuable and intuitive.
AI Powered Claims-Processing Tool
End to end UX and UI with Interactive Sales Demo
Design Lead on an AI-powered insurance claims processing platform, delivering interactive sales demo prototypes, showcasing key flows on desktop and mobile that reflected a modernised, partially automated claims journey for three user types.
Design System for a Gambling Charity
Brand Identity & System Development
Crafting a fully responsive design system from scratch based on existing assets across multiple products, and creating a new product-only brand style to tie everything together
JP Morgan Investment Relations Platform
Platform Design & User Experience
Design Lead for end-to-end on a platform for Prime Brokers to connect Investor and Fund Manager clients. Consideration around global jurisdiction legality compliance, use of an existing design system, and close collaboration with stakeholders to translate a traditionally in-person service to a digital experience without losing the integrity of these relationships.
Royal Caribbean Booking System
Feature Integration & User Experience
New cruise-booking software design featuring two interfaces, allowing both staff and customers to create and amend, multi-faceted cruise bookings. A customer portal area was structured to be accessed from the Royal Caribbean website.
Conceptual Housing Management Software and App, with AI Analysis
UI & User Experience
A fully accessible app to allow social housing tenants to identify and report issues within their housing placement, and automatically arrange appointments with contractors to get the issue fixed. This data is then analysed and presented to the social housing group, encouraging well-informed business decisions.
NDA
Embryo Imaging Software
Digital Rebrand & User Experience
Bespoke software for embryologists to complete their specialised work whilst being away from the lab. Involving a detailed mapping process for 100 established user needs, establishing information architecture for the software, and building interactive user journeys for developer handover.
NDA
Credit Lender Software
B2B Customer Onboarding
The software used by lendors such as AXA has been improved through this project, identifying and simplifying the complexities of onboarding different types of customers, requiring specific datapoints for the needs of a legacy system.
NDA
SaaS Platform Feature: Email Replication
Feature Design & User Experience
Through the Product Manager we learnt that current clients and prospective clients have been asking for an email replication feature within FundPortal. This was even proving to be a make-or-break selling point. during sales calls, so the sales team were also keen to have this implemented.
Case Study in Progress
E-Commerce Ordering Subscription Website
User Experience
Redesigning and updating the Garvin Industries website in line with their acquisition partners, Southwire Ltd. All items were to be shown in a range of product detail pages, with the user ability to view and place orders for varying quantities and delivery options, set up their user or company account, and manage repeat subscriptions.
Case Study in Progress
SaaS CRM Solutions
UI & User Experience
After working on adding a Customer Relationship Management (CRM) system to the FundPortal platform, one of the next features heavily requested by our users was a Kanban Board, specifically for the management of Deals between them and their clients.
Case Study in Progress
I'm a Product Designer who genuinely loves the work.. and the people doing it with me. I find clarity in complex problems, bring structure to messy processes, and give an upbeat energy to a Monday morning. (Most of the time)
Domain expertise
Regulated & compliance-led products
Enterprise SaaS
B2B platforms
Multi-user systems
Accessibility (WCAG)
Design systems
FinTech & insurance
Healthcare software
E-Commerce
How I work
Most of my experience is for products that don't have obvious answers. Where competing needs, compliance requirements, and legacy constraints have to be factored in before screens start getting designed.
I do my best work when I'm involved early, helping to shape the problem before jumping to solutions. I collaborate closely with PMs, developers, and stakeholders, and I like to keep communication clear and honest at each stage.
Get in touch
Essex, UK
LinkedInJemma Harwood
Menu
I define and design complex, end-to-end journeys, think in systems, and provide strategy for product improvement and growth.
Six years designing complex, regulated, and data-heavy products. I bring end-to-end ownership from discovery workshops to developer handover, with a particular strength in making compliance-heavy, multi-stakeholder systems valuable and intuitive.
AI Powered Claims-Processing Tool
End to end UX and UI with Interactive Sales Demo
Design Lead on an AI-powered insurance claims processing platform, delivering interactive sales demo prototypes, showcasing key flows on desktop and mobile that reflected a modernised, partially automated claims journey for three user types.
Design System for a Gambling Charity
Brand Identity & System Development
Crafting a fully responsive design system from scratch based on existing assets across multiple products, and creating a new product-only brand style to tie everything together
JP Morgan Investment Relations Platform
Platform Design & User Experience
Design Lead for end-to-end on a platform for Prime Brokers to connect Investor and Fund Manager clients. Consideration around global jurisdiction legality compliance, use of an existing design system, and close collaboration with stakeholders to translate a traditionally in-person service to a digital experience without losing the integrity of these relationships.
Royal Caribbean Booking System
Feature Integration & User Experience
New cruise-booking software design featuring two interfaces, allowing both staff and customers to create and amend, multi-faceted cruise bookings. A customer portal area was structured to be accessed from the Royal Caribbean website.
Conceptual Housing Management Software and App, with AI Analysis
UI & User Experience
A fully accessible app to allow social housing tenants to identify and report issues within their housing placement, and automatically arrange appointments with contractors to get the issue fixed. This data is then analysed and presented to the social housing group, encouraging well-informed business decisions.
NDA
Embryo Imaging Software
Digital Rebrand & User Experience
Bespoke software for embryologists to complete their specialised work whilst being away from the lab. Involving a detailed mapping process for 100 established user needs, establishing information architecture for the software, and building interactive user journeys for developer handover.
NDA
Credit Lender Software
B2B Customer Onboarding
The software used by lendors such as AXA has been improved through this project, identifying and simplifying the complexities of onboarding different types of customers, requiring specific datapoints for the needs of a legacy system.
NDA
SaaS Platform Feature: Email Replication
Feature Design & User Experience
Through the Product Manager we learnt that current clients and prospective clients have been asking for an email replication feature within FundPortal. This was even proving to be a make-or-break selling point. during sales calls, so the sales team were also keen to have this implemented.
Case Study in Progress
E-Commerce Ordering Subscription Website
User Experience
Redesigning and updating the Garvin Industries website in line with their acquisition partners, Southwire Ltd. All items were to be shown in a range of product detail pages, with the user ability to view and place orders for varying quantities and delivery options, set up their user or company account, and manage repeat subscriptions.
Case Study in Progress
SaaS CRM Solutions
UI & User Experience
After working on adding a Customer Relationship Management (CRM) system to the FundPortal platform, one of the next features heavily requested by our users was a Kanban Board, specifically for the management of Deals between them and their clients.
Case Study in Progress
I'm a Product Designer who genuinely loves the work.. and the people doing it with me. I find clarity in complex problems, bring structure to messy processes, and give an upbeat energy to a Monday morning. (Most of the time)
Domain expertise
Regulated & compliance-led products
Enterprise SaaS
B2B platforms
Multi-user systems
Accessibility (WCAG)
Design systems
FinTech & insurance
Healthcare software
E-Commerce
How I work
Most of my experience is for products that don't have obvious answers. Where competing needs, compliance requirements, and legacy constraints have to be factored in before screens start getting designed.
I do my best work when I'm involved early, helping to shape the problem before jumping to solutions. I collaborate closely with PMs, developers, and stakeholders, and I like to keep communication clear and honest at each stage.
Get in touch
Essex, UK
LinkedInExperience
Work
Contact
I define and design complex, end-to-end journeys, think in systems, and provide strategy for product improvement and growth.
Six years designing complex, regulated, and data-heavy products. I bring end-to-end ownership from discovery workshops to developer handover, with a particular strength in making compliance-heavy, multi-stakeholder systems valuable and intuitive.
AI Powered Claims-Processing Tool
End to end UX and UI with Interactive Sales Demo
Design Lead on an AI-powered insurance claims processing platform, delivering interactive sales demo prototypes, showcasing key flows on desktop and mobile that reflected a modernised, partially automated claims journey for three user types.
Design System for a Gambling Charity
Brand Identity & System Development
Crafting a fully responsive design system from scratch based on existing assets across multiple products, and creating a new product-only brand style to tie everything together
JP Morgan Investment Relations Platform
Platform Design & User Experience
Design Lead for end-to-end on a platform for Prime Brokers to connect Investor and Fund Manager clients. Consideration around global jurisdiction legality compliance, use of an existing design system, and close collaboration with stakeholders to translate a traditionally in-person service to a digital experience without losing the integrity of these relationships.
Royal Caribbean Booking System
Feature Integration & User Experience
New cruise-booking software design featuring two interfaces, allowing both staff and customers to create and amend, multi-faceted cruise bookings. A customer portal area was structured to be accessed from the Royal Caribbean website.
Conceptual Housing Management Software and App, with AI Analysis
UI & User Experience
A fully accessible app to allow social housing tenants to identify and report issues within their housing placement, and automatically arrange appointments with contractors to get the issue fixed. This data is then analysed and presented to the social housing group, encouraging well-informed business decisions.
NDA
Embryo Imaging Software
Digital Rebrand & User Experience
Bespoke software for embryologists to complete their specialised work whilst being away from the lab. Involving a detailed mapping process for 100 established user needs, establishing information architecture for the software, and building interactive user journeys for developer handover.
NDA
Credit Lender Software
B2B Customer Onboarding
The software used by lendors such as AXA has been improved through this project, identifying and simplifying the complexities of onboarding different types of customers, requiring specific datapoints for the needs of a legacy system.
NDA
SaaS Platform Feature: Email Replication
Feature Design & User Experience
Through the Product Manager we learnt that current clients and prospective clients have been asking for an email replication feature within FundPortal. This was even proving to be a make-or-break selling point. during sales calls, so the sales team were also keen to have this implemented.
Case Study in Progress
E-Commerce Ordering Subscription Website
User Experience
Redesigning and updating the Garvin Industries website in line with their acquisition partners, Southwire Ltd. All items were to be shown in a range of product detail pages, with the user ability to view and place orders for varying quantities and delivery options, set up their user or company account, and manage repeat subscriptions.
Case Study in Progress
SaaS CRM Solutions
UI & User Experience
After working on adding a Customer Relationship Management (CRM) system to the FundPortal platform, one of the next features heavily requested by our users was a Kanban Board, specifically for the management of Deals between them and their clients.
Case Study in Progress
I'm a Product Designer who genuinely loves the work.. and the people doing it with me. I find clarity in complex problems, bring structure to messy processes, and give an upbeat energy to a Monday morning. (Most of the time)
Domain expertise
Regulated & compliance-led products
Enterprise SaaS
B2B platforms
Multi-user systems
Accessibility (WCAG)
Design systems
FinTech & insurance
Healthcare software
E-Commerce
How I work
Most of my experience is for products that don't have obvious answers. Where competing needs, compliance requirements, and legacy constraints have to be factored in before screens start getting designed.
I do my best work when I'm involved early, helping to shape the problem before jumping to solutions. I collaborate closely with PMs, developers, and stakeholders, and I like to keep communication clear and honest at each stage.
Get in touch
Experience
Work
Contact